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Phase 1
Launch
- Namespace goes live
- First domains released
- Start of the new identity era
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Phase 2
EsportsBits
- Fractional ownership opens
- Fans co-own players, teams & games
- Shared upside for the community
Phase 3
Adoption
- Players, orgs, creators claim names
- Streamers bring fanbases
- .esports becomes the credibility badge
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Phase 4
Expansion
- Regional growth: MENA, US, Asia
- Secondary markets & resale
- Fan clubs and DAOs join in
Phase 5
Global Identity
- Domains power sites & wallets
- Apps, fan tools, monetization
- .esports as the global esports home
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